Sustainability News & Insights

We have the experience and knowledge necessary to provide valuable sustainability insights. Take a look at what's happening in our world below.

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September 22, 2009

Americans’ desire for self-sufficiency will elevate solar to the mainstream

So far, we've established two things: that solar is getting more affordable and that consumers are increasingly frustrated that their...

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September 17, 2009

Recession is the new “normal.”

Bernanke may have it exactly right. He declared yesterday that the recession looks to be over..and we're seeing a gradual migration in the...

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September 14, 2009

Can friends make their friends make more sustainable choices?

The cover of the Sunday New York Times magazine screamed, "Are your friends making you fat?" You may have seen the studies talked about in...

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September 10, 2009

The clunkers are still clunkers if they stay on the grid

There's been some buzz lately about the forthcoming Cash for Clunkers for Appliances program. The problem is, as the program is conceived...

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September 3, 2009

It IS more expensive. And people are still buying.

We've been tracking perceptions of green product pricing for the last couple of years in our Eco Pulse study. A little over three quarters...

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August 27, 2009

Shattering the stereotype of the “Green Consumer”

Our Green Living Pulse study published last week, and our PR team has done such a good job of boiling down a few of the key findings, that...