We’re at the Intersection of Tech & Sustainability October 18, 2018 | Suzanne Shelton

Latest posts

Read more

August 3, 2017

Why do we keep making it so hard for people to get what they want?

We’ve written a lot over the last year about the trend we’re seeing in our data related to a massive cultural shift we’re in the...

Read more

April 10, 2013

Subaru’s Secrets to Sustainability Success

My wife and I just returned from a short eco-cation in West Asheville, North Carolina. Our bike-only weekend was spent perusing the...

Read more

March 13, 2013

Brand Advocacy: Changing Perceptions of the Entrenched Consumer

In an American consumer industry well over 200 years old, countless firearm “technological advances” have come along. Improvements to...

Read more

March 6, 2013

The Right Words for Selling Solar

Want to sell solar? Lead your marketing efforts with "controlling energy costs," not "save the planet." Our Energy Pulse™ 2012 research...

Read more

February 28, 2013

Cannabis, Cats and Collaborative Consumption

This year, my wife and I will spend our anniversary in a fairly unique location: a garage. The riding mower has been replaced with some...

Read more

February 28, 2013

Are we giving up too much in the name of sustainability?

First, let me state for the record that I think technological advancement is a wonderful thing. I love the conveniences new technologies...

1234...47