Sustainability News & Insights

We have the experience and knowledge necessary to provide valuable sustainability insights. Take a look at what's happening in our world below.

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April 8, 2010

Don Blankenship and the mainstream American consumer

Given how little Americans understand about their daily connection to coal, trying to tie the recent tragedy to a call for reduced...

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March 31, 2010

Say what you mean; do what you say

A utility in Florida learned the hard way that if you claim to be a company "with a heart and a conscience" on your Web site, you'd better...

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March 11, 2010

The consumer case for the Home Star program

The Home Star program, currently being debated on Capital Hill, changes the game for consumers. Marketed appropriately, it could create...

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February 23, 2010

The Bloom Box: Worth all the Hype?

The Bloom Box could be a game changer. And, according to our research, consumers could be very interested if the price is right. But will...

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February 23, 2010

Bill Gates and Mainstream Consumers want an “energy miracle”

Consumers want to be comfortable in their homes. And they don't really want to change their behavior to create that. If you can invent a...

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February 4, 2010

What if everybody stopped believing in global warming but kept buying green products?

You don't have to believe in global warming to want green products. Here's a sneak peak at one of our 2010 Eco Pulse findings...