Sustainability News & Insights
We have the experience and knowledge necessary to provide valuable sustainability insights. Take a look at what's happening in our world below.
August 28, 2013Use “whole home” incentives to sell improvements
Consumers are more comfortable when choices are simple and clear. Is it self-evident to say that homeowners are more likely to take...
August 27, 2013Fight the smart meter conspiracy theories
Real information and an emotional appeal help counteract urban legends about smart meters.
August 26, 2013Get ready for the HVAC and water heater replacement boom
Working together, manufacturers, utilities, retailers and contractors can help homeowners pick the right energy-efficient heating,...
August 16, 2013Utilities and retailers should partner to spark sales of energy-efficient products and home improvements
By joining forces, they could create win-wins on some of their toughest problems. Three-quarters of American homes need energy efficiency...
August 13, 2013After the storm, utility customers want phone calls – and the power back, fast!
There is no better test of a utility’s relationship with its customers than an epic outage.
August 8, 2013Empower consumers to replace windows and install extra insulation
Marketing of proactive improvements should be directed to both consumers and contractors.