Sustainability News & Insights
We have the experience and knowledge necessary to provide valuable sustainability insights. Take a look at what's happening in our world below.
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August 6, 2015
Is energy efficiency broken?If you’re a regular Shelton Group client, reader or follower, you’ve heard our party line about the problems with successfully...
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September 10, 2014
Utilities: capture your customers’ attention through innovationConsumers have a tendency to think of their utility only when they have reasons to grumble: higher-than-expected bills, power outages,...
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May 1, 2013
AESP: A Marketing SuperchargeMarketing and Implementation: Strategies to Supercharge Your Programs is the theme of this year's AESP Spring Conference & Expo. Here are...
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April 18, 2013
Stop selling the drill.We've just released our Utility Pulse study showing the continued decline in consumer participation in energy efficiency. In fact, we're so...
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April 17, 2013
Teaching Them to Fish EfficientlyYou know the old saying, “Give a man a fish and you feed him for a day, teach a man to fish and you feed him for a lifetime"? We think...
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April 11, 2013
Making More FriendsWe recently wrapped up analysis of our 2013 Utility Pulse study, in which we uncovered a wealth of information about the sometimes rocky...