Sustainability News & Insights
We have the experience and knowledge necessary to provide valuable sustainability insights. Take a look at what's happening in our world below.
August 6, 2015Is energy efficiency broken?
If you’re a regular Shelton Group client, reader or follower, you’ve heard our party line about the problems with successfully...
September 10, 2014Utilities: capture your customers’ attention through innovation
Consumers have a tendency to think of their utility only when they have reasons to grumble: higher-than-expected bills, power outages,...
May 1, 2013AESP: A Marketing Supercharge
Marketing and Implementation: Strategies to Supercharge Your Programs is the theme of this year's AESP Spring Conference & Expo. Here are...
April 18, 2013Stop selling the drill.
We've just released our Utility Pulse study showing the continued decline in consumer participation in energy efficiency. In fact, we're so...
April 17, 2013Teaching Them to Fish Efficiently
You know the old saying, “Give a man a fish and you feed him for a day, teach a man to fish and you feed him for a lifetime"? We think...