Sustainability News & Insights
We have the experience and knowledge necessary to provide valuable sustainability insights. Take a look at what's happening in our world below.
Read more
September 30, 2020
Certifications matter more than ever – and brands should be promoting themConcerns about the environment are taking a backseat to worries about basic needs – our health and our economy (at both the macro and...
Read more
September 30, 2015
Are your certifications qualified? The FTC issues warningsAt Shelton Group, we’ve long espoused the merits of third-party certifications – the ones that lend credence to green claims made on...
Read more
November 12, 2014
Are your green claims helping – or hurting – your brand?A new report from UL Environment and Shelton Group sheds light on this question. We’ve expounded on the perils of greenwashing and the...
Read more
July 24, 2014
Certifications: Their time has comeEvery year in our Eco Pulse study, we ask Americans, “How do you know a product is green?” and offer a long list of options they can...
Read more
October 3, 2012
Branded OrganicA couple months back, my wife bought a new brand of granola bars. They were certified organic, non-GMO and whole grain – everything my...