News This Week: Sustainable Music Festivals, Recyclable Tennis Shoes & Hotel Minis Check Out

by Aug 1, 2019

News of the Week


Single use plastic-littered festival grounds may be a thing of the past. – EDMI Identity

Ultra Music Festivals’s ‘Mission: Home’ environmental protection campaign saw sweeping success in 2019, touting stats like, “100% of vendors (were) compliant with (the) ban on styrofoam, plastic straws, plastic bags, balloons, confetti and streamers.” Their 2019 bragging rights were well-earned and they hope other festivals will begin to build sustainability measures into their impact goals as well.

Say goodbye to hotel minis. – CNN Business

The mini hotel toiletry kits we all know and love are checking out — for good. By 2021, the 200 million mini toiletries that are typically placed in IHG rooms annually will be replaced with bulk-sized accessories, and they’re not stopping with the bathroom. They’re also removing plastic straws and incorporating linens made with 100% recycled materials. Marriott and Hilton aren’t far behind and others are soon to follow suit.

Never away — only out of sight. – Business Insider

Adidas works hard to close the sustainability loop in the activewear industry by creating an endlessly recyclable sneaker whose parts stay in circulation long after the shoe itself is no longer wearable. The technology is called Adidas Futurecraft Loop and represents the next step toward a sustainable future. While Adidas works diligently to perfect the technology, the company continues to illustrate fashion industry sustainability leadership by manufacturing shoes made with plastic harvested from the ocean.

Americans Say ‘Enough’ to Plastic

American consumers care about the problem of plastic waste more than ever – even more than climate change, in fact, our research reveals. We polled 1,000 Americans on environmental issues, and “plastics in the ocean” ranked as their top concern. Now is the time for brands to create solutions and tell their stories. Find out more in our free report.

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Ryan-Ashley Anderson