Sustainability News & Insights

We have the experience and knowledge necessary to provide valuable sustainability insights. Take a look at what's happening in our world below.

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July 20, 2009

PHEV’s: Help me understand

For a few years now, Plug-in Hybrid Electric Vehicles (PHEV's) have been touted as The Answer. Dependence on foreign oil? No problem –...

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July 15, 2009

Turning grid parity upside down

I spoke at a solar energy conference a couple of years ago and heard Craig Cornelius, the then acting director of the DOE's Solar Energy...

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July 14, 2009

Now that energy is cool…

Last week I received the official e-invitation to try the beta version of Microsoft's new Hohm product. It's basically an online energy...

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June 22, 2009

Tell the truth

There are a couple of good articles out today (and, in full disclosure, I'm quoted in one of them), about false green claims:...

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June 18, 2009

Why a green positioning is still viable – especially in this economy.

Our 2009 Eco Pulse study will be released on Monday and, among other things, it answers the question, “Will consumers still spend money...

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May 28, 2009

Consumers Have Trust Issues

We hear an awful lot of frustrated, skeptical feedback in our consumer research on green issues. Most of this frustration stems from an...