Sustainability News & Insights

We have the experience and knowledge necessary to provide valuable sustainability insights. Take a look at what's happening in our world below.

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August 8, 2013

Empower consumers to replace windows and install extra insulation

Marketing of proactive improvements should be directed to both consumers and contractors.

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August 8, 2013

To market prefab houses, show buyers the glamour

Having written several books on prefab and spoken at numerous professional conferences, I assume people now understand the many advantages...

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August 2, 2013

Home sales are up: Here’s the key to selling that energy-efficient house

Show green home buyers the exact amount they'll save. The past few months have shown a re-energized real estate market, with rising demand...

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July 25, 2013

Before your company uses a “no VOC” message, you’ve got to explain it first

Indoor air quality is on the American radar screen, but "no VOCs" is not.

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July 15, 2013

Reducing water consumption by leveling the playing field

Vanderbilt University’s all AstroTurf® baseball field is an opportunity to demonstrate the importance of saving water.

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June 17, 2013

Storytelling and the Tennessee Energy Education Initiative

Along with the rational facts about ROI, it takes an emotional component for businesses to make energy-efficient improvements.