Sustainability News & Insights

We have the experience and knowledge necessary to provide valuable sustainability insights. Take a look at what's happening in our world below.

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December 15, 2009

Six consumer trends to watch for 2010

Assuming the economy doesn't drastically improve in 2010, there are six insights from 2009 that should continue and gain strength in 2010. ...

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December 10, 2009

What we all learned in 2009

Consumer attitudes about energy efficiency and sustainability are shifting rapidly. We captured all the ups and downs this year and...

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December 8, 2009

Making the case for the Practical Environmentalist

Don't assume all green-leaning consumers are treehuggers. They're just looking to balance the planet with their wallet, comfort, beauty...

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December 3, 2009

Three great reasons NOT to go green

Tossing your hat into the green ring lightly is frought with peril. Understand the three biggest landmines/repercussions before you pursue...

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December 3, 2009

Want your employees to go green? Offer a reward.

Challenges and rewards are motivators for consumers and employees alike. Here's a case study that proves the point.

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November 19, 2009

Do you know who you’re talking to?

There is no one "green consumer." Nor is there one "energy efficient market."