American manufacturers may have just joined the green marketplace...whether they intended to or not.

Kids may be more concerned about the planet than a lot of grown ups. And our most recent research shows that if they initiate a...

Young doesn't equal green. They may have big ideas about living a sustainable life, but they'er just now starting to turn that into...

The Bloom Box could be a game changer. And, according to our research, consumers could be very interested if the price is right. But will...

Consumers want to be comfortable in their homes. And they don't really want to change their behavior to create that. If you can invent a...

Turns out Mother Nature is a pretty good product designer. Think about stealing from her as you create new green products for consumers.